Comments on: The ROI of Communities http://socialmediagroup.com/2007/10/04/the-roi-of-communities/#utm_source=feed&utm_medium=feed&utm_campaign=feed Helping Business Navigate the Social Web. Sat, 04 Feb 2012 06:50:42 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: Can Live » Blog Archive » Buzz Highlights from this week … http://socialmediagroup.com/2007/10/04/the-roi-of-communities/comment-page-1/#comment-2370 Can Live » Blog Archive » Buzz Highlights from this week … Sun, 13 Jan 2008 22:27:03 +0000 http://socialmediagroup.ca/2007/10/04/the-roi-of-communities/#comment-2370 [...] The ROI of Communities Maggie Fox digs in to find an ROI on Communities using SAP’s Developer Network as her example. (tags: Communities) [...] [...] The ROI of Communities Maggie Fox digs in to find an ROI on Communities using SAP’s Developer Network as her example. (tags: Communities) [...]

]]> By: Social Media Group » Blog Archive » The ROI of Communities - Part II http://socialmediagroup.com/2007/10/04/the-roi-of-communities/comment-page-1/#comment-2371 Social Media Group » Blog Archive » The ROI of Communities - Part II Fri, 23 Nov 2007 14:04:07 +0000 http://socialmediagroup.ca/2007/10/04/the-roi-of-communities/#comment-2371 [...] thoughts on calculating the ROI of communities can be found here, and I’m also currently working through a bunch of ROI-based stuff that I hope to be able to [...] [...] thoughts on calculating the ROI of communities can be found here, and I’m also currently working through a bunch of ROI-based stuff that I hope to be able to [...]

]]> By: Peter Childs http://socialmediagroup.com/2007/10/04/the-roi-of-communities/comment-page-1/#comment-2369 Peter Childs Wed, 10 Oct 2007 19:47:35 +0000 http://socialmediagroup.ca/2007/10/04/the-roi-of-communities/#comment-2369 Communities can identify areas for innovation, offer insights into the techniques, and even occasionally contribute to the development process. For companies to take advantage of this they need more than communities however - they need the management processes to see suggestions are integrated into products or processes. This is more than seeing the community as a source of ideas or even recognising contribution, it's developing an organization that is open to innovation. As John Hagel points out http://edgeperspectives.typepad.com/edge_perspectives/2007/10/institutional-i.html innovation can occur at multiple points in the company. Communities can expose opportunities - management has to recognize and act on them - both to benifit from the insights and to demonstrate the value in contributing to the community. Communities can identify areas for innovation, offer insights into the techniques, and even occasionally contribute to the development process.

For companies to take advantage of this they need more than communities however – they need the management processes to see suggestions are integrated into products or processes.

This is more than seeing the community as a source of ideas or even recognising contribution, it’s developing an organization that is open to innovation.

As John Hagel points out http://edgeperspectives.typepad.com/edge_perspectives/2007/10/institutional-i.html
innovation can occur at multiple points in the company.

Communities can expose opportunities – management has to recognize and act on them – both to benifit from the insights and to demonstrate the value in contributing to the community.

]]> By: Thomas Otter http://socialmediagroup.com/2007/10/04/the-roi-of-communities/comment-page-1/#comment-2368 Thomas Otter Mon, 08 Oct 2007 22:22:37 +0000 http://socialmediagroup.ca/2007/10/04/the-roi-of-communities/#comment-2368 Maggie, I've just read democratizing innovation by Von Hippel, and I'd urge you to read it if you can put down Edmund B. I rambled on a bit about it here. http://theotherthomasotter.wordpress.com/2007/10/05/outside-in-development-delicious-democracy-and-the-colgate-twins/ Maggie,
I’ve just read democratizing innovation by Von Hippel, and I’d urge you to read it if you can put down Edmund B.
I rambled on a bit about it here.
http://theotherthomasotter.wordpress.com/2007/10/05/outside-in-development-delicious-democracy-and-the-colgate-twins/

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